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5) Leverage “Bucket Brigades” to Turn Your Page into a Slippery SlopeLocation: AON Centre, Wilshire Blvd, SuiteLos Angeles,CA. The Professional Copywriter MUST be able to demonstrate skills and experience in writing and applying “Bucket Brigades” Content Marketing on existing content.
The copywriter will be given 3 pages with approx.: words and will be required to apply the “Bucket Brigades” to the content. Product Description The Bucket Brigade stands ready for a fun day of playing at the beach. Another name for grease-slide copy is the Bucket Brigade.
In the days before modern fire engines, firefighters would pass buckets of water to each other in a human chain. Copywriters later adopted the term for conversational words and phrases that help to “keep it going”. What Is a Bucket Brigade? One of the fundamentals of copywriting is to create a sentence which builds upon a previous one.
Think of it as a bridge – a little snippet to get them to just read one more sentence. And one more. And one more. Your goal is to get them to keep the reader engaged. It’s a mini call to action which says one thing: keep reading.
Where to Use Bucket Brigades. First, a warning. Bucket Brigades Copywriting Techniques Another key factor affecting your page rank is the average bounce rate. While some web pages (and the content) severely fail to capture prolonged user interest, the other band of web pages simply “glues” the readers for a really long time.Bucket brigades copywriting a book